Kate Spade Look Book

branding

For my lookbook, I chose Kate Spade. I wanted to do their spring collection because of all the fun, bright colors. I wanted the book to look just like spring and get people excited for the warmer weather. I chose bright, fun colors for every page and highlighted each item that matched the color of the background. For the front page, I wanted to keep the spade because that is really important to their brand but I wanted it to be fun. New York is a big part of their brand, so I also really wanted to highlight that in the middle spread. 

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